Lightbulb are a design consultancy with bright ideas looking for a print finish to give their business cards another dimension. The design was created for letterpress and the black and grey ink sinks deep into the 425gsm pure cotton paper. The focal point though is the debossed lightbulb, certain to draw attention when handed out. A deboss clearly shows the impression letterpress can make into the paper, leaving a beautiful tactile finish only possible with this amazing technique.